Challenge:
Grow the Las Vegas office of Holland & Hart through the development of new business leads and referrals for local attorneys.

Solution:
Vanguard Media Group used a series of professional speaking engagements and interviews to highlight the expertise of Holland & Hart’s attorneys in the new Franchise Practice Group. In an industry with long sales cycles, the group’s reputation and business grew quickly. After reviews in several local publications, the group showed significant ROI for time spent on public relations – 75 percent, and generated a sales funnel that will continue to produce results for Hale Lane.