ISSUE |
NetDeposit, a wholly-owned technology subsidiary of Utah-based Zion’s Bancorporation, was having difficulty visually articulating its new messaging campaign of “New Markets-New Rules-New Technology.” In addition, they were trying to create awareness of what they were calling, “The C21 Marketplace.” Vanguard, a long-time partner with NetDeposit, was brought in to implement the companies new image.

CHALLENGE |
Develop graphic and strategic assets that demonstrate abstract concepts and define a new market.

SOLUTION |
Working with NetDeposit’s marketing team, Vanguard developed a new NetDeposit corporate identity including logo, shorthand “bug” logo and business papers, new product logos, website, datasheets, trade show booth, Flash program, and direct mail piece.